purelyrealm Privacy Policy

Last Updated: July 16, 2026

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Overview

At purelyrealm, safeguarding your personal information and honoring your privacy are fundamental to how we operate. This Privacy Policy describes the types of data we gather, how we use and process that data, and the measures we take to keep it secure when you browse our website, engage with our platform, or purchase products from our store. This policy applies to customers located in United States and is administered in accordance with applicable United States federal and state privacy laws.

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Information We Collect

When you use our services, we may gather the following categories of personal information:

• Account & Order Data: Your name, email address, shipping address, billing address, telephone number, and purchase history — collected when you register an account, complete a purchase, or update your purelyrealm profile.
• Payment Data: Every payment transaction is protected with Secure Sockets Layer (SSL) encryption and handled directly by payment processors that meet PCI-DSS standards. purelyrealm never stores and cannot access your complete credit card number, CVV security code, or banking credentials.
• Usage Data: IP address, device type, browser type, operating system, and details about your interactions — gathered automatically through cookies and analytics tools while you navigate our platform.
• Communications: Messages, inquiries, customer support correspondence, or feedback you submit via email, contact forms, or live support channels.

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How We Use Your Information

Your personal information is used exclusively for legitimate business purposes:

• To process, fulfill, and ship your orders, including delivering order confirmations, tracking information, and delivery updates.
• To provide timely customer support and resolve issues related to orders, shipping, or products.
• To send essential transactional and service notifications concerning your account or orders.
• To study usage patterns, refine website functionality, and enhance the customer experience.
• Marketing Communications: Promotional or marketing emails are sent only when you have given explicit consent. You may opt out at any time by clicking the "Unsubscribe" link in any promotional email or by contacting our team directly.

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Sharing of Information

We do not sell, rent, trade, or otherwise disclose your personal information to third parties for their own commercial or marketing purposes.

Your personal data is shared only with trusted third-party service providers whose services are necessary to operate our platform and fulfill our obligations to you:

• Payment Processors: PCI-DSS-compliant payment gateways that securely process transactions.
• Shipping & Logistics Partners: Courier and postal services that package, ship, and deliver your orders.
• Analytics Providers: Services that help us assess website traffic and performance using anonymized, aggregated data.

Every third-party service provider is contractually obligated to uphold strict privacy standards, protect your data, and use it only to carry out authorized tasks on behalf of purelyrealm.

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Data Security

We maintain robust technical and organizational safeguards — including SSL/TLS encryption for data in transit and restricted access protocols — to shield your personal data from unauthorized access, loss, alteration, or disclosure. These practices are designed to align with United States federal and state data protection requirements.

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Cookies Policy

Our website uses two categories of cookies:

1. Essential Cookies: Required for core functionality, such as preserving shopping cart contents, security authentication, and navigating checkout. These cookies cannot be disabled.
2. Analytics & Performance Cookies: Used to collect anonymized information about how visitors interact with our store, allowing us to improve site usability.

You may adjust non-essential cookie preferences through your browser settings at any time.

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Your Rights

Depending on your jurisdiction, you may hold specific rights concerning your personal information:

• GDPR (EU/EEA Residents): The right to access, correct, update, erase, restrict processing of, or request portability of your personal data.
• CCPA / CPRA (California Residents): The right to know what personal data is collected, the right to request deletion, and the right to non-discrimination for exercising privacy rights. As stated above, purelyrealm does not sell personal information.

To exercise any of these rights, please contact our privacy compliance team at [email protected]. We will verify your request and respond within 30 days.

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Changes to This Policy

purelyrealm may revise this Privacy Policy from time to time. Where changes are material, we will notify you by email or through a prominent notice on our website before those changes take effect. We encourage you to review this page periodically.

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Contact Us

If you have questions regarding this Privacy Policy or our data protection practices, please reach out to us:

• Official Business Name: purelyrealm
• Privacy & Customer Support Email: [email protected]
• Customer Support Phone: 15408155292
• Physical Business Address: 1040 MATTIE DR, Roanoke, VA 24012, United States
• Support Hours: Monday – Friday: 8:00 AM – 8:00 PM EST | Saturday: 9:00 AM – 5:00 PM EST